Zacharakis, Andrew creator author. Corbett, Andrew C. author. Bygrave, William D. 1937- author. text bibliography nju 2020 Fifth edition. monographic eng

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xx, 466 pages : illustrations ; 25 cm "The fifth edition has been thoroughly updated and enhanced throughout. We have developed a completely new chapter on business models, incorporating the Business Model Wheel. Angelo Santinelli, a former venture capitalist, entrepreneur and currently a startup advisor brings his 30 years of new venture experience and wrote the chapter on a new way to consider business models. We replaced half of the older cases. We have added cases on MightyWell, a medical apparel company looking to bring fashion to patients (Chapter 1), Vedaboo (Chapter 2) and iSlide (Chapter 3) which tracks product development in the sporting goods space, Gravyty, (Chapters 8 and 9) which shows a business planning process through the lens of artificial intelligence-based firm, Wefunder (Chapter 12) which looks at legal issues confronting crowdfunding, Esporte Interativo (Chapter 13) that illustrates a company striving to continue growth in a competitive industry and Inner City Weightlifting (Chapter 14) that highlights a social venture changing the lives of young men prone to gang activity"-- Andrew Zacharakis, Babson College, Andrew C. Corbett, Babson College, William D. Bygrave, Babson College. Includes bibliographical references and index. New business enterprises Entrepreneurship Small business Management HD62.5 .B938 2020 658.4/21ZAC Zacharakis, Andrew, Hoboken, NJ : Wiley, [2020] Fifth edition. (DLC) 2019038468 9781119563228 2019038467 http://10.10.170.122:8080/browse/book/25881 http://10.10.170.122:8080/browse/book/25881 DLC 190828 20250214104958.0 21154976 eng