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  <titleInfo>
    <title>Marketing Strategy and Management</title>
  </titleInfo>
  <name type="personal">
    <namePart>Constantin, James A.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  </name>
  <name type="personal">
    <namePart>Evans, Rodney E.</namePart>
  </name>
  <name type="personal">
    <namePart>Morris, Malcolm L</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">S.l.]</placeTerm>
    </place>
    <publisher>Business Publications</publisher>
    <dateIssued>1976</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
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    <extent>524 p.</extent>
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  <subject>
    <topic>Marketing	</topic>
  </subject>
  <subject>
    <topic>Marketing--Management	</topic>
  </subject>
  <identifier type="isbn">0256016941 (unknown binding)</identifier>
  <identifier type="isbn">9780256016949 (unknown binding)</identifier>
  <identifier type="uri">http://10.10.170.122:8080/browse/book/26340</identifier>
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