@book{10574,
	author = {Kotler, Philip. and Keller, Kevin Lane.},
	title = {Marketing Management /},
	publisher = {Prentice Hall,},
	year = {1993.},
	address = {[London] :},
	edition = {4th ed.},
	url = {http://10.10.170.122:8080/browse/book/2539}
}